Why In-Car
Advertising?

Most efficient way to reach Mid-High Class Audience while idle and focused

Focused

Once the passenger is inside the car, he or she is in a quiet and comfortable space without noise and distraction. For the next 15-20 minutes, you have the full attention of your next potential client.

Combined with focused entertainment, the captive environment levitates the recalled rate to the highest among other media channels.

15-20 Minutes
High Recall Rate
Captive Environment

Longest Dwell Time in Industry

When it comes to in-car advertising, you’ll get a full 15-20 minutes of dwell time. This is what separates it from other media types. With most rides taking between 15-20 minutes, you get to repeatedly expose your message to riders not once, but upwards of 3 times per ride.

5 sec

Billboards

15 sec

Printed Ads

30 sec

Mall Posters

10 min

In-Car Ads

Segregated Premium Audience

Visualizing your target audience is only half the job. Take the opportunity to reach a mid-high level of audience with an amazing buying power.

Research shows that the spending habits of ride-sharing users and taxi riders are some of the most high of all audience segments.

Leverage the power of in-car advertising to display your message to an audience ready to engage.

Mid-High Audience
Naturally Segregated
ABC Demographics

Interactive & Measurable

Visualizing your target audience is only half the job. Take the opportunity to reach a mid-high level of audience with an amazing buying power.

Research shows that the spending habits of ride-sharing users and taxi riders are some of the most high of all audience segments.

Leverage the power of in-car advertising to display your message to an audience ready to engage.

Measurable
Reporting
High ROI
Watch Rate 97%
Interaction 87%
Satisfied Customers 82%

Core Competitive advantages

6 Reasons why to advertise in taxi with advixta

Captive Audience

Passengers spend an average of 20 minutes in taxis being idle.

Uncluttered Perspective

Quiet and private space keeps viewers focus on your campaigns.

Strong ROI

Advertisers get detailed viewer count and playback reports.

Dynamic Ad Formats

This ultra-innovative advertising medium gives 98.5% of riders something other to do than look out the window.

Recall Rate

The taxi commercial recall rate is 40% – 50% vs average TV commercial recall of only 8% – 12%.

High Value

You are guaranteed a 99.9% higher ROI than traditional forms of advertising.